Well whether you think its on Fords radar or not it is as it would not be all over Financial news networks if it had not been. Ford is indeed trying to go full Electric or Hybrid but moreso Electric and the truck is coming .
I will say you do tend to look at things from a negative standpoint in your posts. I say you cannot tell. We will have to see as I try not to judge a company on some gaffs . In manufacturing there is no such thing as 100% perfect. Its how you handle the mistakes and yes Ford has not handled some of them well but see GM has been in this boat before so has Chrysler, Nissan, Toyota, Mitsubushi the list goes on. There are few automakers out there that have not made or sold problems repeatedly . So you cannot say that Ford is gonna have big problems. The problems of late were A the
DCT transmission which we all have spoken at length about , Paint quality which is not just Ford its the whole industry due to enviro regs requiring water based paint which if not properly applied does not adhere well and is not known for its longevity. There is a reason jet liners are paint in polyurethane enamels that you can throw rocks at. Lol
Which are no longer allowed for use in car paints.
Then there is the sync stuff courtesy of Microcrap cough cough err Microsoft lol.
Fords stock price is already cheap and will not go much lower because its already starting to look like a bargain and there dealer sales are not bad. So its not all doom and gloom Nissan is in much worse condition right now. Lol