Nitto Neo Gen tyres.

[SteveS]

Google AI says:

According to available information, Nitto started making the Neo Gen tire around 2009. You can find listings online for the Nitto Neo Gen tire with a "Date First Available" listed as March 3, 2009.
Key points about the Nitto Neo Gen:

• Type of tire: All-season ultra high performance tire
• Manufacturer: Nitto Tire
• First available around: 2009

 

[Snrub]

With a really quick search I see people in forums talking about it earlier than 2009. Perhaps the compound was refreshed. My point in mentioning these dates is I'm a bit skeptical that the Neo Gen is competitive with modern offerings.

 

[M-Sport fan]

Ancient as it is, it can still equal, or outhandle all of the other 400+ tread wear UHP all seasons in the warm, dry, weather.

NOT so much in the wet (any temp), much worse than the cream of the crop/'gold standards' of the current UHP all seasons in the cold wet, and not even in the same category in light snow capabilities.