This unfortunately would not be a free scenario. Being the tuner purchase from us includes the device, and tunes, transfer of ownership would only give them access to the hardware. There is an owner transfer fee of $250 for it to change hands. A free scenario would include if someone bought it for their own fiesta, and then say bought an EcoBoost F150 to replace it. We transfer the usage rights to the new car, but do require proof of ownership as we eat the cost of relicensing the device to the new vehicle. We do this because of the loyalty shown to us, but we of course need to make certain that people aren't taking advantage of this service we offer.